Yesterday, a respected – but often incorrect – analyst, Peter Misek stated that the next generation iPhone’s production was due to kick off later this month. A rumor which has now been given a vote of confidence by AllThingsD‘s John Paczkowski. Having spoken with his own sources “familiar with Apple’s plans”, he writes:
Apple is ramping up production of its next-generation iPhone ahead of an expected fall introduction that could include a second, lower-cost version of the device.
That’s the latest from Jefferies analyst Peter Misek, whose channel checks suggest that Apple’s manufacturing partners will begin pumping out the iPhone 5s later this month. And sources familiar with the company’s plans say that this is indeed the case.
What’s of particular interest here is the discussion centered around the budget iPhone. A device which is yet to be confirmed, but has been subject to much speculation and, recently, countless leaks. Paczkowski’s arguments are similar to those we’ve read before, in that it makes little sense for Apple to address the very lowest end of the smartphone market. However, aiming a device square at the mid-range ($300-$400 SIM free) would see Apple launching a device in to a sector which is virtually vacant. It’s a tactic used previously by the company when launching the iPod nano and iPad mini. Both of which have been a tremendous success, despite not being particularly cheap in comparison to other manufacturers’ products.
The iPhone 5S’ release date was always going to be around the September/October time, following on from the release pattern set from the past two years. Releasing a phone any earlier would upset too many early adopters of the iPhone 5, releasing it later would miss out on the build up to the holiday period and clash with the production of the next generation iPads which are due to land in and around November-ish.
In all honesty, I’d be very surprised if we hear anything different between now and when the iPhone 5S launches, and given the fact that so many different reports and sources are saying the same thing, it would seem that the next iPhone will be the iPhone 5S, and it will land in late September/early October. And perhaps, it could be joined by the low-cost iPhone.