Apple Q4 2012 earnings released: 27 million iPhones sold, $36B revenue

It’s that time of year again. Apple has just announced its final quarter earnings for its fiscal year. Just in case you’re new to Apple’s quarters: what is quarter three for every other company and person in the world is Q4 for Apple. So, Q1 2013 started a few weeks back, and ends in January. It’s a little odd, but hey, it’s Apple. In what isn’t the biggest surprise ever, during the quarter the iPhone 5 launched, Apple had its most successful September quarter to date.

“We’re very proud to end a fantastic fiscal year with record September quarter results,” Apple Tim Cook said in a statement. “We’re entering this holiday season with the best iPhone, iPad,Mac and iPod products ever, and we remain very confident in our new product pipeline.”

Apple sold 26.9 million iPhones (besting Wall Street’s estimation by some 2 million units), and 58% higher than the number sold in the same quarter in 2011. We’re not sure how many of those were iPhone 5s, but with the 6th gen iPhone out only a few days towards the end of the financial quarter, it’s not likely to have been more than 10 million or so.

In the same timeframe, Cupertino shifted 14 million iPads, 4.9 million Macs and 5.3 million iPods. All coming under what was expected by analysts on Wall Street. With Apple having launched an entirely new range of virtually all its offerings in the last month, I’d be surprised if its 2013 fiscal year doesn’t start with a huge bang. New iMac, Mac mini, MacBook Pro, iPad, iPad mini, new iPods and the iPhone 5 should all ensure that Tim Cook enjoys the beginning of next year very much.



26.9 Million iPhones Sold; Record Fourth Quarter Revenue and Profit

Board Declares Quarterly Dividend of $2.65 per Common Share

CUPERTINO, Calif.–(BUSINESS WIRE)–Apple® today announced financial results for its fiscal 2012 fourth quarter ended September 29, 2012. The Company posted quarterly revenue of $36.0 billion and quarterly net profit of $8.2 billion, or $8.67 per diluted share. These results compare to revenue of $28.3 billion and net profit of $6.6 billion, or $7.05 per diluted share, in the year-ago quarter. Gross margin was 40.0 percent compared to 40.3 percent in the year-ago quarter. International sales accounted for 60 percent of the quarter’s revenue.

“We’re pleased to have generated over $41 billion in net income and over $50 billion in operating cash flow in fiscal 2012”

The Company sold 26.9 million iPhones in the quarter, representing 58 percent unit growth over the year-ago quarter. Apple sold 14.0 million iPads during the quarter, a 26 percent unit increase over the year-ago quarter. The Company sold 4.9 million Macs during the quarter, a 1 percent unit increase over the year-ago quarter. Apple sold 5.3 million iPods, a 19 percent unit decline from the year-ago quarter.

Apple’s Board of Directors has declared a cash dividend of $2.65 per share of the Company’s common stock. The dividend is payable on November 15, 2012, to shareholders of record as of the close of business on November 12, 2012.

“We’re very proud to end a fantastic fiscal year with record September quarter results,” said Tim Cook, Apple’s CEO. “We’re entering this holiday season with the best iPhone, iPad, Mac and iPod products ever, and we remain very confident in our new product pipeline.”

“We’re pleased to have generated over $41 billion in net income and over $50 billion in operating cash flow in fiscal 2012,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the first fiscal quarter of 2013, we expect revenue of about $52 billion and diluted earnings per share of about $11.75.”

Apple will provide live streaming of its Q4 2012 financial results conference call beginning at 2:00 p.m. PDT on October 25, 2012 This webcast will also be available for replay for approximately two weeks thereafter.

This press release contains forward-looking statements including without limitation those about the Company’s estimated revenue and diluted earnings per share. These statements involve risks and uncertainties, and actual results may differ. Risks and uncertainties include without limitation the effect of competitive and economic factors, and the Company’s reaction to those factors, on consumer and business buying decisions with respect to the Company’s products; continued competitive pressures in the marketplace; the ability of the Company to deliver to the marketplace and stimulate customer demand for new programs, products, and technological innovations on a timely basis; the effect that product introductions and transitions, changes in product pricing or mix, and/or increases in component costs could have on the Company’s gross margin; the inventory risk associated with the Company’s need to order or commit to order product components in advance of customer orders; the continued availability on acceptable terms, or at all, of certain components and services essential to the Company’s business currently obtained by the Company from sole or limited sources; the effect that the Company’s dependency on manufacturing and logistics services provided by third parties may have on the quality, quantity or cost of products manufactured or services rendered; risks associated with the Company’s international operations; the Company’s reliance on third-party intellectual property and digital content; the potential impact of a finding that the Company has infringed on the intellectual property rights of others; the Company’s dependency on the performance of distributors, carriers and other resellers of the Company’s products; the effect that product and service quality problems could have on the Company’s sales and operating profits; the continued service and availability of key executives and employees; war, terrorism, public health issues, natural disasters, and other circumstances that could disrupt supply, delivery, or demand of products; and unfavorable results of other legal proceedings. More information on potential factors that could affect the Company’s financial results is included from time to time in the “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” sections of the Company’s public reports filed with the SEC, including the Company’s Form 10-K for the fiscal year ended September 24, 2011, its Forms 10-Q for the fiscal quarters ended December 31, 2011; March 31, 2012; and June 30, 2012; and its Form 10-K for the year ended September 29, 2012 to be filed with the SEC. The Company assumes no obligation to update any forward-looking statements or information, which speak as of their respective dates.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

NOTE TO EDITORS: For additional information visit Apple’s PR website (, or call Apple’s Media Helpline at (408) 974-2042.

© 2012 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac OS and Macintosh are trademarks of Apple. Other company and product names may be trademarks of their respective owners.


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  • KarlPoe

    @TiP_Cam nice way of spinning it. Not at all what business insider says

  • TiP_Cam

    @KarlPoe “”We’re very proud to end a fantastic fiscal year with record September quarter results,” – TC

  • TiP_Cam

    @KarlPoe Apple has a record September quarter, but it doesn’t meet analyst expectations, so it’s a failure? It’s daft.

  • KarlPoe

    @TiP_Cam oh, that was a statement of fact. I thought “Tim Cook is happy” was your personal analysis :-)