Starting Today, Apple’s ‘One Night On IPhone 7’ Ad Will Be Displayed In 25 Countries

In its ongoing “Shot on iPhone” campaign, Apple will be highlighting one specific photo, “One Night on iPhone 7” by putting it on display in 25 countries starting today.

Apple created a list for those who shot on this particular night, November 5, 2016, to showcase the low-light capabilities of the iPhone 7 and iPhone 7 Plus cameras. The photographers went around the world to take photos.

Some of the photographers tackled extreme climates in search of the perfect shot. Chicago-based photographer Reuben Wu ventured to Java, Indonesia to photograph the 130 active volcanoes, using an iPhone 7 attached to a drone to capture breathtaking views of Gunung Karang’s lava flow after dark. Ruairidh McGlynn traveled to Iceland to photograph the foreboding terrain of the Arctic, traveling overnight by dog sled.

The photos will likely be displayed on billboards and other advertising mediums in cities all around the world.

A small number of the photos can be downloaded from the Apple Newsroom.

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