Tag Archives: Brazil

Brazil court allows Apple to use iPhone name

For a while now, Apple has been fighting to use the name “iPhone” in Brazil, only to have been told it couldn’t by a Brazilian court last year in 2012. However, following Apple’s appeal, a court now found that because Apple’s iPhone name is “world renown,” it isn’t fair to allow IGB Electronica’s Android-powered “Gradient IPHONE” be the only device to…

iPhone 4 & 4S get 25% price cut in Brazil

Apple has dropped the prices of both the iPhone 4 and 4S in Brazil, offering savings of 25%. The moves comes as Apple looks to increase sales in its biggest market in South America. The price cut, which came into effect yesterday sees the price of the iPhone 4 drop to R$544 (269 USD) for the 8GB model, and the price of the iPhone 4S drop to R$840…

Down but not out: Apple to appeal Brazilian ‘iPhone’ verdict

Yesterday was dominated by the news that Apple lost its ‘iPhone’ trademark exclusivity in Brazil to a local company named Gradiente Eletronica. This means that the Brazilian company can build devices under Apple’s ‘iPhone’ name, while Apple continues to operate in Brazil, selling its ‘real’ iPhones to customers in the country. But surprise, surprise,…

Apple’s Brazilian ‘iPhone’ trademark loses exclusivity

As I’m sure you’re already aware, since it’s now plastered all around the web, Apple has lost its exclusive rights to the ‘iPhone’ trademark in Brazil. This comes after Apple’s battle with the Brazilian ‘Gradiente Eletronica’, which has a trademark in the country for the name that predates the iPhone’s introduction by seven years. What this means is…

Report: Apple may have to pay for iPhone trademark in Brazil

  In case you were wondering whatever happened to the “IPHONE” in Brazil, there is some new news today on that subject. If I could take your attention away from the jailbreak today, I’ll tell you what’s going on. According to a report out of, where else, Brazil, Gradiente has had the IPHONE trademark for quite sometime. This is a problem for…

TiP Daily: Nov 14, 2012 [VID]

Jake Rosati

TiP Daily Nov 14, 2012: Apple officially confirmed plans to open a retail location in Brazil, Cam takes a look at the newest Need for Speed title to hit the App Store, and more! – iPad mini doesn’t cannibalize iPad: http://tinyurl.com/a74jynd – Need for Speed: Most Wanted: http://tinyurl.com/a6oacgv – Apple Store in…

Apple confirms retail store to open in Rio!

Apple is taking its worldwide presence further, with its first official retail foray in to South America. Our favorite company officially confirmed that it will be opening a store in Rio de Janeiro, Brazil. The market is one which Apple is keen to invest in. Consumer electronics are really starting to take off in the popular holiday destination and…