Tag Archives: Ad

Apple updates ‘Shot on iPhone 6′ campaign with iPhone 6s

After last years successful ‘Shot on iPhone 6′ campaign, Apple has decided to reboot the campaign, this time with all new photos shot from the iPhone 6s. The new ad campaign features 53 images from 41 amateurs and professional photographers from around the world. While the previous campaign included a variety of photographic subjects – from landscapes…

Apple suggesting customers to upgrade to iPhone 6s via App Store ad

Apple has begun advertising the iPhone 6s to users who have an older iPhone, through the App Store. If users decide they want to launch the App Store on an iPhone 5s or older the user will likely see a banner overlay suggesting them to upgrade to the latest iPhone. Users are given two options, “learn more” or “upgrade now” which redirects the user to the…

Apple publishes new ‘On the Set’ ad with Jon Favreau

https://www.youtube.com/watch?v=PkYT88LXr6o Today Apple has unveiled yet another iPhone 6s ad and the focus is the same as the previous, focusing on the “Hey Siri” feature of the new iPhone. Earlier in the week the company released two other ads “Hey Siri” and the other focusing on the devices performance. This ad, however stars highly known actor Jon…

Apple publishes new ‘Hey Siri’ and ‘Ridiculously Powerful’ TV ads

Today Apple debuted two new ads for the iPhone 6s and iPhone 6s Plus. The two ads named ‘Hey Siri’ and ‘Ridiculously Powerful’ come a week after Apple’s holiday ad starring Stevie Wonder and Andra Day. And the two new ads are focused on exactly what you think they would. The ‘Hey Siri’ ad focuses on the untethered Siri functionality with iPhone 6s in…

Apple debuts new iPad Pro ad ahead of Wednesday’s launch

https://www.youtube.com/watch?v=4AZR8a5XVSs Ahead of the launch of iPad Pro on Wednesday, Apple has debuted a new ad for the device. The ad is titled “A Great Big Universe” and it shows off the benefits of a larger screened iPad. The ad is heavily focused on the solar system and using apps like Star Walk and Star Guide Pro to browse it. The ad also…

“Lack of data” is one reason Ad execs are frustrated with Apple’s iAd

Everyone remember’s iAd, right? Well, iAd, Apple’s advertising platform for iOS – and now iTunes Radio – hasn’t been doing too well. Apparently marketers and advertisers aren’t very happy with Apple’s position on sharing data with advertisers. Apple isn’t the only one, however, with Amazon also being thrown into the mix. AdAge reports that Apple and…

Apple releases new ‘On the runway with iPhone 5s’ video, includes footage from Burberry fashion show

It seems as if Apple is working on a whole new marketing scheme. You may remember a couple days ago, we posted that Apple’s latest ad commemorating the 30th anniversary of the Macintosh computer had been filmed using only the iPhone as the video source. Well, Apple is continuing the trend of showing us just what the iPhone’s camera is capable of…

Behind the scenes video of Apple’s ’1.24.12′ ad released

Earlier today, we reported on a new Apple ad, titled ’1.24.14′ which was a celebration of 30 years of Macintosh computers, and the most impressive part about the ad was the fact that it was shot completely on the iPhone. While the end of the video notes that other equipment was used, it was referring likely to the professional lighting and other equipment…