Higher number of iPhone buyers switching from Android in 2013 than last year

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We already know the latest iPhone launch was the biggest to date. Selling 9 million phones in the opening weekend of sales, Apple’s has continued to grow sales year on year. What’s even more impressive is just how many consumers are remaining loyal, but also, how many Android users are switching.

Last year, around 16% of iPhone buyers on launch weekend switching from Google’s mobile OS. This year, that number has increased. Over 20% of iPhone buyers had previously owned Android phones. More people also bought an iPhone as their first ever mobile this September too. In fact, the only categories of switchers that shrank were those switching from BlackBerry, “other” and “basic phone”.

Apple’s loyal base continues to grow too as over 60% of iPhone buyers had owned one as their previous device. And just in case you’re wondering how many iPhone users are switching, and going in the opposite direction, the chart below depicts where Samsung buyers are switching from. Unsurprisingly, less than 10% are moving from iOS to Samsung’s devices. The vast majority (over 40%) are Android users already, but a huge chunk are moving from a basic phone up to a Samsung smartphone.

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Seeing such a huge number of people switching from basic phones further proves that most of Samsung’s sales are – in fact – lower end smartphones and not the high-end devices of similar value to the iPhone. We read a report stating just that not long ago.

Via: AppleInsider

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  • Dwinbush2

    I been waiting for this article lol. First off, Apple has to change the screen. I find it really hard to play games or watch movies on my phone. The Samsung S4 screen is big enough and the Note 3 is my max. Anything else is ridiculous and you might as well be holding a tablet to your ear. The advertisement is the next point. Samsung has Lebron, Apple has feel good boring commercials. Time for a change up. Show how cool it is to have an iPhone. Not the look of just the phone.

  • jabombardier

    Apparently a bigger screen and a more charismatic commercial doesn’t seem to matter according to this report.

  • Dwinbush2

    I’m just stating why it could be higher this year because Apple really didn’t do nothing ground breaking to make you want to jump up and run to get an iPhone. Yeah the hype of saying you had an iPhone made sales jump but more iPhone 5 users didn’t upgrade or decided to go to an Android phone until the iPhone 6 or 6S.

  • jabombardier

    True about apple not doing anything ground breaking, but the switch could also be attributed to the hiccups of earlier android devices that influenced people to switch to the iPhone. For example I, and a few of my friends contributed This so called jump in iPhone sales. We we’re die hard android loyalist but gave up on it because of the constant glitchong and pains of rooting(I had devices brick on me when rooting them) and not getting updates to the latest OS. We see the improvements of android but we I’ll not return at this time