Recently, we’ve seen efforts from some of the leading Android manufacturers to push into Apple’s key market of smaller screened devices such as Samsung’s Galaxy S4 Mini and the HTC One Mini. Neither of these devices have gained the traction of their larger sibling devices, and there’s likely a reason for that. Apple is currently dominating the market for phones around 4 inches. Android’s largest advantage over Apple’s iPhones is the fact that there are a wide variety of larger screens available on the devices. People who want devices with 4.8 inch or larger screens go to Android, because that’s the only option. However, when manufacturers attempt to go head-to-head with Apple in the smaller screen market, the Cupertino firm dominates.
According to sources, the HTC One Mini has even seen a 20% price cut in some markets just two months after the introduction of the device. The Samsung offering of the S4 Mini hasn’t fared much better, and it’s rare to see these devices out on the streets or in the wild. One of the key factors is that Apple puts the highest end specs available in a small device, whereas many smaller Android offerings cut back on specs.
One of Apple’s arguments for a smaller device is the claim that the experience is better on the OS when it can be operated in one hand, and many Android devices require two hands to reach across the entire screen. Because of this, Apple’s dedication has always been on creating a seemless operating system that works well on smaller screens, while manufacturers for Google’s operating system have focused more on making their devices as big as possible. I still don’t understand the point of a “phablet”. The Galaxy Note devices look comical to me, and look unnatural to use as a phone.
Even with the domination in the market, it is still rumored that Apple could be moving to a larger screen for the iPhone 6. These are far from being confirmed, but multiple reports so far are claiming that this will happen next year. What do you think about screen sizes? What is your ideal screen size? Personally, I think anything bigger than 4.8 inches on a screen is absurd, but that’s just me. Let me know what you think by leaving a comment below, or tweet me at @TiP_Griffin.