Most recent rumors point to Apple producing a low-cost iPhone dubbed the iPhone 5C. This iPhone will reportedly be to target emerging markets such as China, and introduce a cheaper iPhone, allowing for unsubsidized purchases at a reasonable price. While this seems like a project that is possibly long overdue, it appears that not every well known Apple figurehead likes the idea of the iPhone 5C.
In his recent interview with Reuters, Apple co-founder Steve Wozniak discusses his view on the rumored upcoming iPhone 5C. While he agrees that a device is needed to target emerging markets, his view on the cheaper device is much different than what is rumored to be announced next month. Wozniak suggests that Apple should work closely with partners in China to develop a device that would have mass appeal in the market. While he admits that this may not be a well received view (he said it may be “almost treasonous”), Woz believes that developing a device with input from local partners would help increase the appeal of the device.
In addition, one of the most surprising comments, is that Woz doesn’t believe that the device should be called an iPhone. It should be a “totally different” phone from the iPhone in order to differentiate between the two devices. While the often-leaked iPhone 5C isn’t official yet, it looks as if the device will be launched, it Wozniak may not be too happy with the device.
What do you think? Should Apple release the iPhone 5C that we’ve seen leaked, or should they develop a completely different device for emerging markets, and not use the “iPhone” branding? Drop a comment below and let us know!