Apple’s earnings and sales numbers have just gone live. This year’s second quarter (Apple’s third quarter) saw $35.3 billion in revenue, with a profit of $6.9 billion. The revenue is up slightly from last year’s $35 billion, but profit on the other hand has gone down from $8.8 billion last year this time. It’s pretty much as expected however as margins reduce due to the competitive price of the iPad mini.
When it comes to mobile devices, Apple sold 31.2 million iPhones over the last quarter, which is an increase over the 26 million of last year’s quarter. iPads however were down, as this year there were only 14.6 million sold whereas last year there was 17 million in the same quarter. On that note, it’s also worth noting that Apple released the iPad 3 in March 2012, meaning that this quarter a year ago was that iPad’s first full quarter. This time around, there’s not been a new iPad since November. Mac sales also saw a dip from 4 million to 3.8 million.
“We are especially proud of our record June quarter iPhone sales of over 31 million and the strong growth in revenue from iTunes, Software and Services,” said Tim Cook, Apple’s CEO. “We are really excited about the upcoming releases of iOS 7 and OS X Mavericks, and we are laser-focused and working hard on some amazing new products that we will introduce in the fall and across 2014.”
Overall, it looks like what we usually have come to expect from Apple ever since the iPhone began to be announced in the later part of the year instead of at WWDC. Also, this year saw the first time an iPad wasn’t announced in the March to April timeframe, and could have had an impact on the outcome of this quarters statistics.
Apple’s live and public earnings conference call will start at 5pm Eastern, 2PM Pacific (10pm BST). Hit this link to listen in.
What do you think? Good or bad? Let us know in the comments, or tweet me @TiP_Kyle.