Blockbuster has finally launched its iOS app for its US “On Demand” streaming service.
BlockBuster’s On Demand service very much follows its high street business model, where you pay for individual titles as you rent, rather than paying for a subscription as you would with Netflix.
Blockbuster has struggled to keep up with the shift in consumer demands in recent years, and it may be true that it’s now too late for Blockbuster to elbow its way into a market that is already dominated by Netflix, LoveFilm and iTunes.
Nonetheless, the app is available for download now, and titles are available in HD with Surround Sound, although the app isn’t yet listed on the Blockbuster website.
Blockbuster On Demand: App Store