Apple introduces variable iTunes Gift Cards for holidays

In the spirit of the holiday season, Apple has released variable iTunes gift cards to third party retailers. The cards can be bought at any value between $15 and $500. They work in exactly the same manner as the previous iTunes cards, the only difference now is that you can choose just how much money you’d like to spend on buying it, making it an ideal gift. This really steps up the variety of the card, considering that before it was only possible to purchase 15, 25, 50 or 100 dollar cards in retail stores.

The cards aren’t available online, so if you’d like one, you’d best check your local store. According to 9to5 Mac, there is one supermarket and one retail chain that has these on the shelves already, expect more stores to follow suit very soon.

Is this new format something that will entice you to buy more iTunes gift cards as presents this holiday season?


Via: 9to5 Mac


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