Just 2 days after its launch, the Samsung Galaxy S3 has become the most popular phone in Britain.

The figures come from comparison website uSwitch, according to their Mobile Tracker the S3 has already knocked off Apple’s white iPhone 4S from number one, just one month after it achieved the position.

“The S3’s spectacular ascent comes amid an Apple-style blizzard of hype, driving a surge in pre-orders, online searches and sales for the Android powered smartphone during May.”

Before last month, Samsung’s Galaxy S2 had been sitting pretty at the top for 1 month shy of a year, with a spectacular 20 million sales. To put that in some kind of perspective, almost 1 in 3 Brits purchased a Galaxy S2 last year. And the phone is still incredibly popular today, it now sits in 3rd place, behind everybody’s favourite cash cow, the iPhone 4S.

So what happened? Well, first of all, props must go to Samsung. To quote uSwitch tech expert Ernest Doku:

“Feeling surprisingly light to carry due to its brushed polycarbonate casing, especially considering the vast 4.8 Super AMOLED screen, the Samsung S 3 looks set to give the iPhone a serious run for its money.”

Make no mistake, the S3 is a fantastic phone. However, I think there’s something else at play too, because the iPhone 4S is a brilliant phone. But so is the iPhone 4. In fact, so is the iPhone 3Gs. Apple have pushed the envelope with its most recent smartphones, but it appears that they haven’t pushed it far enough. Are consumers finally starting to believe that the iPhone is lagging behind the competition? What do you think? Be sure to leave a comment below, and as always check us out on Facebook and Twitter for all the latest from Todays iPhone.

@TiP_Stephen