Rumor: Apple to show off new TV OS during WWDC

I’ll admit it, when Apple refreshed its Apple TV line, I was skeptical. Don’t get me wrong, I love all things iOS, but the Roku did seem to have features that this set-top box wasn’t touching. Hopefully that will change in the upcoming months.

According to a report from BGR, Apple is looking to demo a entirely new operating system for it’s “iTV.” It is supposedly more feature complete then the current model and will be the same OS that the rumored Apple HDTV will run.

BGR reported the following on their site:

“We’ve heard Apple is actively trying to court manufacturers to use a new “control out” API in order for third-party manufacturers to make accessories that are compatible with the new Apple TV OS and the upcoming “iTV.” It’s said that by using the API, it will be possible to control any connected components all from the Apple remote (and the Apple remote iOS app as well, we’re assuming).”

The concept is extremely appealing, especially considering all the different infrared codes and awkward set-ups it requires to get devices to work together in partial harmony. Having the ability to use a single set-top box or “iTV” to control the various aspects of your home theater could appeal to a lot of people.

I hope all of this comes true. The iPhone reinvented the mobile phone industry and I think it’s more than time Apple reinvented the way we watch TV. Everyone knows that the company is capable of it.

What do you guys think? Would you buy an Apple produced HDTV? What would the features have to include to get you onboard? Let us know down below.



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  • Tonybabo

    I would be very interested in a Apple HDTV but only because of what I think Apple will do. If Apple put in out a HDTV with basically apple tv built in that used Siri I would not want it. I don’t think this would be a success if this is all it contained. In my home television what I want first is the best resolution possible. I would rather keep my apple tv connected to a television with a newer edge to edge above 1080P TV, I love Siri and will use it on my phone. Now Apple is entering a brand new market for them, one which is already established with many good brands. If they want to revolutionize it, be real players they have to offer something we havent seen before. Intergration of media is being done already just look at samsung smart tv’s. so that’s not enough to have the same effect they did on smartphones. What they need to do is revolutionize the way we watch TV. They need to use some of these semi-holographic and non 3d glasses patents and make it the center piece of there TV’s. They also have special cameras they want to sell to studios that will create these semi- holographic, non glasses 3d movies. This is what I think the new TV’s will be like. This thrust them to top of list TV makers. This would make me buy it right away without hesitation. But a apple tv built in a tv with Siri as the remote isn’t enough to be a real player and I think Apple knows this so I expect a product nobody has seen before.