The rumor that Apple will soon release a television has been circulating for some time now. Our natural instinct was of course, to name it “iTV”. I can imagine that as soon as this was coined, everyone in Britain pricked up their ears and said “Hang on, you won’t get away with that”. ITV is the oldest commercial network in the UK, and one of the most successful, there is no chance that ITV would simply yield it’s trademark name to some jumped up tech enthusiasts across the pond. The current boss of ITV even wrote to those jumped up tech enthusiasts politely warning them not to use the moniker iTV… or else.
Analyst Peter Misek has come up with an interesting suggestion. iPanel. There’s some good reasoning behind it, iPanel fits with iPhone and iPod, creating a nice family of iP devices. More relevant though, a name like iPanel keeps all of Apple’s options open. To name the device iTV would be to tell everyone that the device is, well, a TV. However something like iPanel could be a display, a media station, an internet browser, and when you turn it off, a really expensive mirror.
Misek has predicted that the device, regardless of name, will begin production in May/June. There’s also talk of IGZO technology, a huge leap in high definition displays being used in the design. Now if that’s true, that could really set the Apple TV apart from the competition.
If an Apple TV is released this year, what will it be called? Extra points for humorous names in the comments below! Also, be sure to follow me on Twitter for all the latest Apple news, reviews and rumors.