Attention potential AT&T customers: beginning August 21st, the ‘$10 for 1000 texts’ messaging plan will cease to exist. In its place, AT&T will only offer unlimited messaging plans.

According to a screen shot obtained by Engadget, AT&T will be killing off the cheaper messaging plan later this month. So, from August 21st on, the only available options will be the individual unlimited plan ($20/month) or the family unlimited plan ($30/month). Of course, if you really don’t plant to send many messages at all, there’s always the option to forgo a messaging plan completely and simply pay per message. If you choose that route, it’ll cost you 20 cents for each text, and 30 cents for each MMS sent.

Now, for those hopefuls out there thinking that a leaked screenshot doesn’t mean much, I apologize for this next part. An AT&T spokesperson released a statement confirming this story.

“We regularly evaluate our offers and are making some adjustments to our messaging lineup.

Starting August 21, we’re streamlining our text messaging plans for new customers and will offer an unlimited plan for individuals for $20 per month and an unlimited plan for families of up to five lines for $30 per month. The vast majority of our messaging customers prefer unlimited plans and with text messaging growth stronger than ever, that number continues to climb among new customers. Existing customers don’t have to change any messaging plan they have today, even when changing handsets.”

Keep in mind that current AT&T costumers will NOT be affected by this change. Furthermore, as said in the statement, even when switching phones, it is possible to keep your now extinct messaging plan.

Well, there you have it. Those who prefer other methods of communication over text messaging, AT&T probably isn’t the carrier for you. Wow… AT&T really didn’t need another reason for people to stay away.

What are your thoughts on the matter? Comment below or hit me up on twitter to let me know.

Via: Engadget